We are Indonesian denim brand which focused for heritage concept, established independently since middle of 2011. NBDN (nobrandedon) consists of two words, namely ‘no branded’ and ‘branded on’, the meaning of that words like ‘from not worth to be very valuable’. Like from raw materials by dyeing technique that raises the color of the warp and weft, to be used by each owner, changed color fading and scratches as a description of the character of the owner, many many fades history, much experience to tell.